Commerce Engineering

Rimore Store

A store revamp with a wider marketing brief

Shopify improvements connected with search, advertising and social media support.

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Rimore — public storefront

Rimore — mobile storefront and collection navigation

The project

Rimore had an existing online store to improve. The engagement brought storefront development and digital marketing into the same programme of work.

Industry: Retail commerce
Our role: Storefront revampSEO, advertising & social
Technology: Shopify
Catalogue: Clothing & coordinated sets

Inside the experience

The bestsellers collection

A closer look at the linen catalogue

New arrivals — the live collection

Make new stock easy to find

The new-arrivals collection gives returning visitors a focused route into the catalogue. A product grid keeps the imagery and buying choices together as the range evolves.

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Co-ord sets — collection browsing

Merchandise complete looks

Co-ord sets group products around a coordinated outfit. This gives the storefront another way to present its range alongside individual clothing categories.

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Linen skorts — product and variant selection

Resolve the final product choices

The linen-skorts page places the garment image beside colour and size options. This is where the broader collection view narrows to the variant a customer wants to inspect.

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What are you building?

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