Daphnis Labs
Web & Digital Experiences

Guanzo

An offline business, opened to digital enquiries

Website, content and video work for a distribution-led brand.

The project

Guanzo’s business grew through offline and B2B relationships. Its website needed to introduce the offer and create a path to a business conversation.

Industry
B2B distribution
Our role
Design & website developmentContent, video & SEO
Website purpose
Business enquiries
Product range
Hair care

Content for a product-led business conversation

Introduce the business behind the range

The story route gives Guanzo space to explain its hair-care positioning. It supports an enquiry-led website where understanding the brand matters before a distribution conversation.

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Give the products an educational context

Hair-science content explains product choice through hair type and care needs. This provides a different kind of information from the campaign imagery used to introduce the range.

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Bring the range into view

The product campaign supplies a visual introduction to the offer. Alongside the website copy and video work, this gives the business material it can use to start an informed enquiry.

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What are you building?

Bring us your idea. We’ll shape the next step together.

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